I feel Sian, that we are trying to advise you with far too little information of what you are actually doing, most people on this forum run successful business, we didn't study it, we did it, so I personally haven't got a clue what KPI's, SWOT or PEST are... it sounds like the sort of crap management courses come up with for those that have not a single body cell of entrepreneurial spirit, but like to waffle **** to those in business foolish enough to listen.
The only time I do any form of "business health check" is if I am looking at an acquisition, and any self respecting business person will do that themselves, not rely on a graduate with no business experience to provide a load of mumbo jumbo! |